What is StorySD?
StorySD is a transmedia storytelling project that gives you actionable tips and resources to help you create a better communication strategy.
Who is it for?
It’s aimed at small business and entrepreneurs who are looking to improve their communication strategy.
What are the main topics covered by StorySD?
• Transmedia Storytelling
• Content Marketing
• Digital Media
How does it work?
Every week, a StorySD episode is released along side with a newsletter.
Each episode has the explanation of a concept and a recommended resource like books, podcasts or videos.
In which format are StorySD episodes available?
You can listen to the podcast, watch the video or read the transcript. The choice is yours!
How long is each episode?
It’s under 5 minutes.
Why should I subscribe to the StorySD newsletter?
Because there you can find exercises that will help you implement the episode’s concept to your own business.
Are StorySD episodes divided by series?
Yes, the first series of StorySD is “Transmedia Storytelling for Business”.
These are the series episodes:
1 – What is transmedia storytelling?
2 – Your business goals
3 – Why are stories important in business?
4 – What are the elements of a story?
5 – Why is conflict essential to every story?
6 – Who are your ideal clients?
7 – What is your customer experience?
8 – What are your platforms?
9 – Conclusion – Transmedia Storytelling for Business
What is the first StorySD challenge?
It’s for you to apply transmedia storytelling to your communication strategy. It will take you 9 weeks to listen, watch or read to the episodes and do the exercises on the newsletter.
How can I go deeper if a particular topic interests me?
You can explore hundreds of recommended resources which are divided by articles, books, podcasts and videos.
Why is it called StorySD?
The name comes from: Story Strategy in the Digital Age.
Why is #KeepMovingForward one of StorySD hashtags?
Because building a communication strategy is a complex and continuous process, with a lot of ups and downs. Like Martin Luther King once said:
“If you can’t fly then run, if you can’t run then walk, if you can’t walk then crawl, but whatever you do you have to keep moving forward.”
If I have questions, how can I get in touch?
You can email: