In this episode:
- Ruanda UNICEF Posters
- What is your ideal client?
- Recommended resource: Book – Tribes: We Need You to Lead Us by Seth Godin
Sign up for the newsletter at StorySD.com and start implementing transmedia storytelling techniques on your communication strategy! This week’s exercises will help you describe your ideal customer ‘persona’.
Next episode: What is your customer experience?
Read the transcription here.