FAQ

What is StorySD?
StorySD is a transmedia storytelling project that gives you actionable tips and resources to help you create a better communication strategy.

 

Who is it for?
It’s aimed at small business and entrepreneurs who are looking to improve their communication strategy.

 

What are the main topics covered by StorySD and what audience was the project specifically designed for?
The topics of StorySD are transmedia storytelling, business storytelling, content marketing, and digital media.
The audience for which the project was designed was actually two:
– Professionals that want to implement storytelling to their businesses;
– Students that want to learn and research these topics.

 

What features does StorySD include that will help with marketing a business?

Each episode has content designed to help you gain more knowledge on how to apply storytelling and related subjects to your business.
Besides these key concepts, in the second part of the episode, a resource, related to the episode’ theme, is recommended to you in case you wish to dive deeper.

How does it work?
Every week, a StorySD episode is released.
Each episode has the explanation of a concept and a recommended resource like books, podcasts or videos.

 

In which format are StorySD episodes available?
You can listen to the podcast, watch the video or read the transcript. The choice is yours!

 

How long is each episode?
It’s under 5 minutes.

 

Are StorySD episodes divided by series?
Yes.

 

How can I go deeper if a particular topic interests me?
You can explore hundreds of recommended resources which are divided by articles, books, podcasts, and videos.

 

Why is it called StorySD?
The name comes from: Story Strategy in the Digital Age.

 

Why is #KeepMovingForward one of StorySD hashtags?
Because building a communication strategy is a complex and continuous process, with a lot of ups and downs. Like Martin Luther King once said:

“If you can’t fly then run, if you can’t run then walk, if you can’t walk then crawl, but whatever you do you have to keep moving forward.”

We all need to keep moving forward with the resources we have at our disposal despite all the difficulties.

 

If I have questions, how can I get in touch?
You can email:
storysd@yellow.pt