In this episode:
- Why should the complications be progressive in a story?
- What role should your business/brand play in a story?
- Why is it important to have an ideal customer when developing a communication strategy?
- What are the basic characteristics that I should use to describe a customer persona?
At StorySD.com you can:
- Get your free eBook and start implementing transmedia storytelling to your communication strategy
- Watch/Listen/Read Series 1 – Transmedia Storytelling for Business; Series 2 – Build your Business Stories; Series 3 – Technology – The Future is Here; Series 4 – Use Stories To …; Series 5 – Characters and Series 6 – Travel Guide for Kids
- Sign up for the newsletter for exclusive content
- Explore hundreds of recommended articles, books, podcasts and videos
Read the transcription Episode12_Series 1 StorySD_#AskSoraia 5-6
Other StorySD series:
Go to Series 5 – Characters